ALPLA Group: 50 mil­lion euros a year for recycling

Expan­sion and glo­ba­li­sa­tion of recy­cling acti­vi­ties to be expe­dited bet­ween now and 2025

Hard, 19 February 2021 – The ALPLA Group, a world leader in the deve­lo­p­ment, pro­duc­tion and recy­cling of plastic pack­a­ging, is to invest up to 50 mil­lion euros a year on average bet­ween now and 2025 in fur­ther expan­ding its recy­cling acti­vi­ties. In par­ti­cular, it plans to glo­ba­lise its acti­vi­ties in the area of high-quality recy­clates in order to close the mate­rials cycle in as many regions as possible.

In 2018, the pack­a­ging and recy­cling spe­cia­list the ALPLA Group signed the Global Com­mit­ment of the New Plastics Eco­nomy (an initia­tive of the Ellen MacAr­thur Foun­da­tion) and com­mitted to spen­ding a total of 50 mil­lion euros to expand its recy­cling acti­vi­ties up to 2025. ALPLA is now signi­fi­cantly incre­a­sing this invest­ment target. From 2021, an average of 50 mil­lion euros a year will be ring-fenced spe­ci­fi­cally for recycling.

We have been very active in the past two years. We suc­ceeded in initia­ting bottle-to-bottle pro­jects around the world, inclu­ding in Asia, Europe and Cen­tral Ame­rica. We nevertheless con­tinue to see incre­a­sing demand on the part of our cus­to­mers all over the world,’ exp­lains Georg Lässer, Head of Cor­po­rate Recy­cling at ALPLA. This sus­tained demand gives ALPLA the oppor­tu­nity to kick-start fur­ther invest­ment pro­jects, says Lässer. Gün­ther Lehner, Chairman of the Com­pany Advi­sory Board, stresses that the com­pany will focus on high-quality app­li­ca­tion areas in new regions: ‘Our aim is to estab­lish a bottle-to-bottle cycle – inclu­ding in regions in which the recy­cling of waste does not cur­r­ently play a large part.’

Ser­ving as a role model around the world
Georg Lässer sees long-term deve­lo­p­ment oppor­tu­nities in coun­tries out­side of Europe: ‘Cus­to­mers around the world enquire about pack­a­ging made with a pro­por­tion of recy­cled mate­rials, inclu­ding in Africa, the Middle East, South East Asia, China and India.’ On Europe, the expert comments as fol­lows: ‘This market is now highly com­pe­ti­tive. We secured a strong market posi­tion early on in Wes­tern Europe with our own plants and part­ners­hips, and this is some­thing we want to fur­ther con­so­li­date.’ Gün­ther Lehner adds: ‘Our plants in Aus­tria and Poland have done pionee­ring work. Day in, day out, we are demons­tra­ting that used pack­a­ging is of value and that there is great poten­tial in a recy­cling eco­nomy. We want to boost this under­stan­ding in more countries.’

Key mile­stones achieved
Its move into HDPE recy­cling in 2019 repres­ents ano­ther mile­stone for ALPLA. This is being con­ti­nued with the con­struc­tion of a plant in Toluca, Mexico, which is sche­duled to go into pro­duc­tion in autumn 2021. The com­pany is also cur­r­ently crea­ting a PET and HDPE recy­cling plant in Thai­land tog­e­ther with a coope­ra­tion partner. Capa­ci­ties at the exis­ting plants in Aus­tria, Poland and Ger­many have been expanded over the past two years and just recently, ALPLA announced the instal­la­tion of an rPET extru­sion system at one of its own pre­form plants in Italy. In all, the annual capa­city of the ALPLA recy­cling com­pa­nies, joint ven­tures and part­ners­hips amounts to appro­xi­mately 130,000 tonnes of PET and 60,000 tonnes of PE.

More infor­ma­tion about the com­pany:

About the ALPLA Group
ALPLA is one of the leading companies involved in plastic packaging. Around 21,600 employees worldwide produce custom-made packaging systems, bottles, caps and moulded parts at 178 sites across 45 countries. The high-quality packaging is used in a wide range of areas, including for food and drinks, cosmetics and care products, household detergents, washing and cleaning agents, pharmaceutical products, engine oils and lubricants.
ALPLA operates its own recycling plants for PET and HDPE in Austria, Poland and Spain, and in the form of joint ventures in Mexico and Germany. Other projects are being realised elsewhere around the world.

Enquiry infor­ma­tion for editorial
ALPLA, Alex­andra Dittrich (Senior Sus­taina­bi­lity Com­mu­ni­ca­tions Manager), tel.: +43 (0)5574 602 1083, email:
Pzwei. Pres­se­ar­beit, Werner F. Sommer, tel.: +43 (0)699 1025 4817, email: