ALPLA sus­taina­bi­lity days: under­stan­ding and sup­por­ting customers

Impact of new legis­la­tion on requi­re­ments for plastic packaging

Vlotho-Exter, 15 June 2018 – ALPLA, the Aus­trian pack­a­ging solu­tions spe­cia­list, held the first sus­taina­bi­lity days at its Vlotho-Exter loca­tion. Over two days, plastics experts and sus­taina­bi­lity offi­cers wel­comed around 20 cus­tomer repre­sen­ta­tives for indi­vi­dual discussions.

The plastics industry, and the pack­a­ging industry in par­ti­cular, is cur­r­ently facing major chal­lenges: it’s not just con­su­mers who are incre­a­singly voci­fe­rous in deman­ding sus­tainable pro­ducts. Legis­la­tion on an Euro­pean and national level is also paving the way for a cir­cular eco­nomy. ‘This change affects the entire value chain. In order for us to be able to sup­port cus­to­mers in their sus­taina­bi­lity stra­tegy, we have to under­stand their expec­ta­tions,’ exp­lains Georg Pescher. As plant manager, Pescher’s role involves mana­ging the Vlotho-Exter loca­tion. Along­side his col­leagues, he intro­duced the first ALPLA sus­taina­bi­lity days.

CO2 reduc­tion and inno­va­tive plastics
Selected cus­tomer repre­sen­ta­tives received ques­ti­onn­aires in the run-up to the event. ‘Our aim was to find out how important sus­taina­bi­lity is to our cus­to­mers. But we also wanted to find out what changes they expect as a result of the new legis­la­tion,’ says Pescher. The results speak for them­selves: recy­cling, alter­na­tive mate­rials such as bio-based plastics, and the reduc­tion of CO2 emis­sions were some of the most popular topics in the indi­vi­dual discussions.

Sus­taina­bi­lity is no longer a pas­sing trend or merely a mar­ke­ting tool. It is an important issue for all our cus­to­mers. We are expec­ting a lot of exci­ting pro­jects in this area,’ says the plant manager.

ALPLA banks on recycling
‘The EU’s plastics stra­tegy and the new pack­a­ging legis­la­tion require a higher rate of recy­cling in plastic pack­a­ging. ALPLA has been working with recy­cling for over 25 years. Our many years of expe­ri­ence in pro­ces­sing recy­cled plastics is now very wel­come to our cus­to­mers,’ says Pescher.

ALPLA ope­rates three of its own recy­cling plants, in Aus­tria, Poland, and a joint ven­ture in Mexico, with an ope­ra­ting capa­city of 65,000 tonnes of food-grade rPET each year. The majo­rity are recy­cled into new bot­tles in the spirit of the cir­cular eco­nomy. ‘Recy­cling tech­no­logy is now so advanced that our col­leagues at the Wöl­lers­dorf loca­tion can pro­duce recy­cled PET with just a tenth of the green­house gas emis­sions of new PET pro­ducts,’ exp­lains Pescher. This enables the recy­cling industry to make a major con­tri­bu­tion to achie­ving global CO2 targets.

More infor­ma­tion:

About ALPLA:
ALPLA is one of the leading companies in plastic packaging. Around 19,300 employees worldwide produce custom-made packaging systems, bottles, closures and moulded parts at 176 sites across 45 countries. The high-quality packaging is used in a wide range of areas, including for food and drinks, cosmetics and care products, household detergents, washing and cleaning agents, engine oils and lubricants. ALPLA also operates recycling plants at three locations (Austria, Poland, Mexico) with an annual capacity of 65,000 tonnes of food-grade rPET. ALPLA celebrated its 60th anniversary in 2015.


Vlotho-Exter location factfile:

  • In operation since: 1974
  • Employees: 145
  • Technologies used: Injection Moulding, Extrusion Moulding, Blow Moulding
  • Annual production output: 300 million bottles, 1.3 billion preforms

Addi­tional infor­ma­tion for editors:
ALPLA, Alex­andra Dittrich (PR and Cor­po­rate Com­mu­ni­ca­tions), Tele­phone +43 (0)5574 602 1083, Email
Pzwei. Pres­se­ar­beit, Werner F. Sommer, Tele­phone +43 (0) 699 1025 4817, Email